What does UGC Pulse actually track?

Every TikTok and Instagram post tied to 1,407 consumer apps, including hooks, formats, trends, view velocity, and account-level cadence. Daily sync. Data goes back to the first post each tracked account published. 1.5M+ videos decoded today and growing.

Can you handle our specific vertical?

Yes. UGC Pulse is multi-vertical — gaming, crypto, B2B SaaS, consumer apps — with adaptable ingestion pipelines. Tell us your competitive set on the demo, and we'll pull a sample slice before the call.

How is this different from a scraper or a manual TikTok search?

Scrapers give you raw data. UGC Pulse gives you structured intelligence — every video tagged for hook, format, trend, content type. Ask Pulse: which hooks correlate with viral velocity in sleep apps? — and get an answer with the underlying videos cited. Manual searches don't scale past one account.

Can I track my own accounts, not just competitors?

Yes. The Pro plan ($999/mo) includes Projects — add your own creator handles, get daily sync + hook tagging + performance vs. category benchmarks.

What about data and privacy?

UGC Pulse only ingests publicly-posted UGC. No private data, no DM scraping, nothing behind login walls. Workspace data (notes, collections, projects) is workspace-scoped via Postgres RLS. SOC 2 in progress for Enterprise.

What if we're not ready for a subscription?

Book a $199 consultation. We pull a custom strategy report for your category and walk you through it on Zoom. Most teams book a consult, then upgrade to a subscription within 30 days.

The UGC intelligence layer

Stop guessing what UGC works. We already know.

Your competitors are running hundreds of creator videos right now. Our agents watch every one — across 1,407 apps, 15,400+ accounts, and 1.5M+ videos — and hand you the hooks, formats, and scripts actually driving installs. Build the strategy that wins before you spend a dollar on creators.

See what's working in your category →

Self-serve from $249/mo.

Built from the same playbooks we used to drive millions of views on our own apps. We're not analysts guessing from the outside — we run this workflow every day.

home.ugcpulse.app/apps/duolingo

Apps/Duolingo

Duolingo

Education · 47 accounts tracked

7D30D90DAll

Overview

Accounts

Videos

Carousels

Formats

Trends

Hooks

Total views

18.7M

+24.2%

Posts

312

+18

Avg engagement

5.1%

+0.4pp

Viral (>1M)

Daily views · 30D

↑ trending

#AccountViewsEng

@kallmekris

4.2M followers

8.4M5.4%

@duolingo.global

12M followers

6.7M4.2%

@learnduo

890K followers

3.1M6.1%

@thespanishbear

2.4M followers

2.3M5.8%

Recent winning videos

See all 312 →

TTDDuolingo

Video

8.4M

Views

@kallmekrisApr 28

TTCCash App

Video

4.2M

Views

@amir.aliMay 02

TTNNotion

Video

2.1M

Views

@studywithjessApr 30

TTRRobinhood

Video

1.8M

Views

@themoneyguysMay 04

1.5M+Videos
15,400+Accounts
1,000sHooks
1,000sTrends
100+Formats

Covering

B2C
B2B
Consumer
Prosumer
Crypto

From the Viral Feed

Duolingo
Video
8.4M
Views
POV: you opened the app and the green owl…
POV reaction1M+
Comments
23K
L/V
4.2%
Eng
5.4%
@kallmekrisApr 28
Cash App
Video
4.2M
Views
Trending in Cash App
Video1M+
Comments
13K
L/V
4.7%
Eng
6.0%
@amir.aliMay 02
Notion
Video
2.1M
Views
Trending in Notion
Video1M+
Comments
6.3K
L/V
4.7%
Eng
6.0%
@studywithjessApr 30
Robinhood
Video
1.8M
Views
Trending in Robinhood
Video1M+
Comments
5.4K
L/V
4.7%
Eng
6.0%
@themoneyguysMay 04
Headspace
Video
1.3M
Views
Trending in Headspace
Video1M+
Comments
3.9K
L/V
4.7%
Eng
6.0%
@calmwithmayaMay 06
Spotify
Video
920K
Views
Trending in Spotify
Video100K+
Comments
2.8K
L/V
4.7%
Eng
6.0%
@spotifywrappedApr 27
Strava
Video
680K
Views
Trending in Strava
Video100K+
Comments
2.0K
L/V
4.7%
Eng
6.0%
@runnerdailyMay 03
Pinterest
Video
540K
Views
Trending in Pinterest
Video100K+
Comments
1.6K
L/V
4.7%
Eng
6.0%
@pinterestaestheticMay 01

Duolingo
Video
8.4M
Views
POV: you opened the app and the green owl…
POV reaction1M+
Comments
23K
L/V
4.2%
Eng
5.4%
@kallmekrisApr 28
Cash App
Video
4.2M
Views
Trending in Cash App
Video1M+
Comments
13K
L/V
4.7%
Eng
6.0%
@amir.aliMay 02
Notion
Video
2.1M
Views
Trending in Notion
Video1M+
Comments
6.3K
L/V
4.7%
Eng
6.0%
@studywithjessApr 30
Robinhood
Video
1.8M
Views
Trending in Robinhood
Video1M+
Comments
5.4K
L/V
4.7%
Eng
6.0%
@themoneyguysMay 04
Headspace
Video
1.3M
Views
Trending in Headspace
Video1M+
Comments
3.9K
L/V
4.7%
Eng
6.0%
@calmwithmayaMay 06
Spotify
Video
920K
Views
Trending in Spotify
Video100K+
Comments
2.8K
L/V
4.7%
Eng
6.0%
@spotifywrappedApr 27
Strava
Video
680K
Views
Trending in Strava
Video100K+
Comments
2.0K
L/V
4.7%
Eng
6.0%
@runnerdailyMay 03
Pinterest
Video
540K
Views
Trending in Pinterest
Video100K+
Comments
1.6K
L/V
4.7%
Eng
6.0%
@pinterestaestheticMay 01

Stop posting on vibes

Don't post random reels just because you can.

AI tools can spin one up in 60 seconds. Vibes can fill a calendar in an afternoon. Neither means it'll land. The algorithm has already decided what's working in your category — your job isn't to guess. It's to learn it.

Learn what works. Re-create it. Crack reach scientifically.

ai_creator.app

chatgpt.com

calendar.notion

what to post?? .doc

>ai_tool.generate("ugc")// 60 seconds

>"this looks fine?"// vibes only

>publish(reel_47)// 🙏

>wait 7 days

>result: 4K views (avg was 6K)

>generate again. post. repeat.

How it works

VIRAL FEED · 7D

LIVE

8.4M

4.2M

2.1M

1.8M

1.3M

920K

See what's actually working, for anyone.

A live viral feed of what's popping off across your category, right now. Stop scrolling. Start watching the winners surface themselves.

Viral feed of what's breaking out across 1,407 apps
The real numbers behind every video and account
See it at the category, app, and individual-account level
Save the best to collections you actually revisit

DECODE · YOUR CATEGORY · 7D

SCORED

videos

winning hooks

rising trends

Top hooks

POV: you can't fall asleep92

I tried [X] for 7 days88

Sleep hacks they don't tell you74

Top formats

Day-by-day vlog86

POV / first-person78

Rising trends

Sleep tracking+42%

Morning routine reveal+28%

Decode why it works, not just that it did.

Qualitative analysis on every dimension that moves the needle, so you understand the science behind a winner instead of copying the surface.

Hooks, formats, trends, lighting — broken down and scored
Trends & hooks tracked over time, so you catch the wave early
Know what wins in your category vs. for a specific app
Chat-first: ask “why is this working?” and get the answer

RECREATE · AI UGC OUTPUT

GENERATED

Winning references

8.4M

4.2M

2.1M

AI UGC0:18

Hook“I tried [your app] for 7 days”

FormatDay-by-day vlog · 18s

VoiceYour brand tone

Recreate with AI →

Recreate winners as AI UGC.

Turn a viral reference into a finished AI-generated UGC video for your app. No creator briefing, no waiting on shoots — the output is ready the moment you click recreate.

Pick any viral winner, recreate it as AI UGC for your app
Hook + format + voice adapted automatically to your brand
Outputs a finished short — not a brief or a script
Skip the creator pipeline entirely when speed matters

TRACK · @yourbrand · 7D

LIVE

UGC Pulse

just now

↑ @yourbrand just hit +127K views on “Sleep hack #43” — 8× your avg.

Track yourself and your rivals.

Connect your own accounts and put your competitors on watch. The intelligence comes to you — in Slack — the moment something shifts.

Track your own TikTok & Instagram performance
Competitor alerts pushed straight to Slack
Comment analysis to read what audiences actually feel
Updates and assessments without opening the dashboard

We don't have opinions. We have the receipts.

Every recommendation is grounded in real performance data from the apps actually winning on TikTok and Instagram — including the ones below, already in our dataset.

Apps & companies in our intelligence layer

Duolingo
Cash App
Spotify
Notion
Robinhood
Pinterest
Airbnb
DoorDash

Discord
Headspace
Calm
Strava
Instacart
BeReal
Figma
Replit

Who it's for

App founders & studios
Their Tuesday
“Burning budget on creators and hoping something lands.”
Walk in with the 3 hooks already winning in your category.
Brief in 10 min
Growth leads & CMOs
Their Tuesday
“Defending “gut feel” to the C-suite again.”
Walk into every review with data, not a hunch about what feels viral.
Receipts on demand
UGC agencies
Their Tuesday
“Losing pitches because the deck is just “best practices.””
Show prospects exactly what's winning in their category — today.
Win the pitch
B2B & SaaS marketers
Their Tuesday
“UGC works for B2C. You're not B2C.”
See exactly how Gamma, Deel, and Notion ship scroll-stopping product video.
B2B UGC decoded
AI, crypto & fintech
Their Tuesday
“Last week's hook is dead. Tomorrow's not written yet.”
Catch the next wave before it crests, not after.
Days, not weeks
Prosumer & consumer apps
Their Tuesday
“Competing against teams with 10× your budget.”
Out-decode them. The winning hook is free; the loser pays.
Speed > spend

Pricing

Pro

$249/ month

See everything. Ask anything. Your research grind, ended.

Full intelligence: winning videos, trends, formats, hooks
Ask Pulse AI strategist — 200 messages/mo
Track your accounts: 1 project + Slack alerts included
3 seats

Talk to us →

Optional add-onfrom $99/mo

Account tracking — track more of your own + competitor accounts, with Slack alerts. $99/mo per 1,000 tracked videos · $199/mo per 5,000.

Don't want to touch it? We'll drive the views.

Our managed team runs the entire engine for you — strategy, AI UGC content, scripting, posting, and iteration. The same workflow and intelligence behind this product, executed end-to-end by the people who built it.

Managed accounts from

$1,500/ month

Strategy
AI UGC Content
Scripting & post production
Posting & iteration

Talk to us →

Stop guessing what UGC works. We already know.

Duolingo

From the Viral Feed

Don't post random reels just because you can.

See what's actually working, for anyone.

Decode why it works, not just that it did.

Recreate winners as AI UGC.

Track yourself and your rivals.

App founders & studios

Growth leads & CMOs

UGC agencies

B2B & SaaS marketers

AI, crypto & fintech

Prosumer & consumer apps

Don't want to touch it? We'll drive the views.